Baby Bjorn

BabyBjorn is a Swedish family-owned business started in 1961 by Björn and his sister-in-law Elsa Jakobson. Today they are located in 50 countries throughout the world.

At BabyBjörn, they have an important mission – to develop good, functional and safe products for the littlest ones. The products follow babies through their development all the way up to the age of three.

The headquarters are in Stockholm, where 40 employees work in the areas of product development, sales and design. Distribution and Logistics center is in Lanna, in Småland, and consists of 67 employees.